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Terms & Conditions
Last Updated: September 15, 2026
The Rules of Working With Us
These Terms and Conditions set out how you may use this website, what you can expect from us, and what we need from you. They apply to the website and to any work you buy from us.
Introduction
These Terms and Conditions govern your use of this website and any services you buy from us. By using the site, or by engaging us for work, you agree to them. If you do not agree, please do not use the site.
Lateral Media is a trading name of Simply Affordable Marketing LLC, a Florida limited liability company. In these Terms, “we”, “us” and “our” mean Simply Affordable Marketing LLC.
01
Use of This Website
You agree to use this Website only for lawful purposes.
While using this Website, you agree not to:
- Violate any applicable local, state, federal, or international laws.
- Attempt to gain unauthorized access to our Website, servers, or networks.
- Disrupt, damage, or interfere with Website functionality.
- Use automated bots, crawlers, scrapers, or similar technology to collect Website content or data.
- Reverse engineer, duplicate, reproduce, or exploit any part of the Website without prior written permission.
- Copy, redistribute, sell, or commercially use any Website content without authorization.
We reserve the right to suspend or restrict access to any user who violates these Terms.
02
Intellectual Property
Unless otherwise stated, all content on this Website is the exclusive property of Simply Affordable Marketing LLC or its licensors.
This includes, but is not limited to:
- Website design
- Logos
- Branding
- Photography
- Video content
- Graphics
- Written content
- Icons
- Source code
- Layouts
- Animations
These materials are protected by United States copyright, trademark, and other intellectual property laws.
Work we produce for you transfers to you on the terms set out in your proposal, once the work has been paid for in full.
03
Services and Proposals
Work is quoted in a written proposal that sets out what is included, what is not, and how long it should take. Once you accept that proposal it sits alongside these Terms. Where the two disagree, the proposal governs.
Anything outside the agreed scope is quoted separately before it starts.
04
What We Need From You
Projects run to schedule when we have what we need from you.
You agree to provide, within a reasonable time:
- Content, copy, and any images you want used
- Logins and access to accounts the work depends on
- Approvals at the points the proposal calls for them
- A single named person who can make decisions
Delays in receiving these move the schedule. You confirm that any content you give us is yours to use, or that you hold the rights to license it to us for the project.
05
Fees and Payment
Fees, deposits, and the schedule for paying them are set out in the written proposal for your project. Invoices are due on the terms printed on them.
We may pause work on an overdue account after telling you in writing. Recurring services continue until you cancel them in writing.
06
Text Message Program
We run three separate text messaging programs, and each one has its own phone number. The first sends internal work summaries to our own staff. The second sends website alerts to the owners of businesses whose websites we run, telling them when somebody has used the chat assistant on their site. The third sends account notifications and, only if you ask for them, promotional messages to clients and enquirers who opt in on this website. Consent to one program is never treated as consent to another.
How the program works:
- Staff notifications, who it is for: employees of Simply Affordable Marketing LLC. These are internal work summaries and carry no marketing.
- Staff notifications, how you join: you ask us in person or in writing. There is no sign-up form for this program, and we never take a number for it from this website.
- Website alerts, who it is for: owners of businesses whose websites we build and run. When a visitor uses the chat assistant on your site, you get one text with the name and number they left, the page they were on and what they asked, so you can call them back. These alerts carry no marketing, and your own customers are never texted.
- Website alerts, how you join: tick the consent box on your own private project page with us. The box is never ticked for you, and leaving it empty changes nothing about your service. This website's opt in form does not sign you up for these alerts.
- Client messages, who it is for: clients and enquirers who tick a consent box on our SMS opt in form.
- Client messages, how you join: complete the form at lateral-media.com/sms-opt-in/. Consent to service messages and consent to marketing messages are separate boxes, and you may tick either, both or neither.
- How often: message frequency varies with the activity on your project or your website.
- Cost: we do not charge for the messages. Message and data rates may apply from your mobile carrier.
- How to stop: reply STOP to any message from us and the messages end.
- How to get help: reply HELP to any message, or write to us at the address below.
Mobile carriers are not liable for delayed or undelivered messages.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors who provide support services, such as the platform that delivers the message, is permitted. Text messaging originator opt-in data and consent will not be shared with any third party. See our Privacy Policy for the full statement.
07
Third-Party Services
This Website and our work rely on services run by other companies, including hosting, analytics, advertising, and payment providers. We choose them with care, but we do not control them, and their own terms apply to their part of the service.
Links to other websites are provided for convenience. We are not responsible for their content or their privacy practices.
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Disclaimer
The Website and its content are provided as they are. We do not promise that the site will be uninterrupted or free of errors.
Marketing work depends on factors outside our control, including the platforms themselves. We do not warrant that any specific commercial result will follow from our work.
09
Limitation of Liability
To the extent the law allows, we are not liable for indirect or consequential loss, including lost profits or lost data, arising from your use of this Website or from our services.
Our total liability for any claim is limited to the amount you paid us for the work the claim relates to.
10
Indemnity
You agree to hold us harmless from claims arising out of content you supplied to us, or out of your use of this Website in a way these Terms do not allow.
11
Governing Law
These Terms are governed by the laws of the State of Florida, without regard to its conflict of law rules.
Any dispute arising from these Terms or from our services is heard in the state or federal courts of Pinellas County, Florida.
12
Changes to These Terms
We may update these Terms from time to time. Changes are posted on this page with a revised date, and continuing to use the Website after that means you accept them.
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Contact Information
If you have questions about these Terms, please contact us.
Simply Affordable Marketing LLC, trading as Lateral Media
- Simply Affordable Marketing LLC, registered address 7999 3rd Ave S, Saint Petersburg, FL 33707. Office: 4585 140th Ave N #1009, Clearwater, FL 33762
- hello@lateral-media.com